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Don’t miss Meet Customers 3.0: Mastering the Changing Relationship Between Customers and Brands on June 18-19, 2008 in New York City.
The relationship between customers and brands is changing. Power has shifted. Customers increasingly are dictating when, where, and how they want to buy, and how they want to communicate with you. This shift is transforming how consumers consume and respond to media, relate to brands, and make buying decisions.
Marketers must adapt to this new marketing, media, and communications environment. This event will deliver the insights and strategies needed to succeed in this new world.
Join us at Meet Customers 3.0 to:
- Identify the potential opportunities and pitfalls you may encounter in the new marketing landscape
- Understand how to use social networks and other “conversational” marketing touls to engage customers
- Gain insights on how to blend traditional and non-traditional media to effectively engage consumers
- Understand which technulogies will have the greatest impact on interaction between consumers and brands and marketing efforts
For more information and registration, visit: www.customers3zero.harvardbusiness.org
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