AMA Advanced Marketing Boot Camp™
Effectively developing the elements of a marketing plan continues to be a critical success factor for all marketing professionals, unit and general managers and entrepreneurs. The marketing element of a business plan can often make or break the entire plan. A great marketing plan can provide one of the most powerful sources of advantage over competition no matter what industry, product or service.
Feb. 07, 2008 - Feb. 08, 2008 Fort Lauderdale, FL, Renaissance Fort Lauderdale Hotel
1617 Southeast 17th Street
Mar. 06, 2008 - Mar. 07, 2008 Philadelphia, PA, The Hub CityView
30 South 17th Street
United Plaza, 14th Floor
May. 01, 2008 - May. 02, 2008 Columbus, OH, Quest Conference Center
8405 Pulsar Place Jun. 19, 2008 - Jun. 20, 2008 Minneapolis, MN, Sheraton Bloomington Hotel
Minneapolis South
7800 Normandale Boulevard
AMA Marketing Research Boot Camp™
Building solid marketing strategies in today’s competitive market is impossible without sound market research. The right market information can boost your sales, position your product more effectively, and help you speak more effectively to your audience.
Feb. 28, 2008 - Feb. 29, 2008 Boston,MA, The Batterymarch Conference Center Apr. 10, 2008 - Apr. 11, 2008 Washington D.C., Four Points By Sheraton Washington D.C. Downtown Apr. 22, 2008 - Apr. 23, 2008 Des Moines, IA, The Suites of 800 Locust Hotel
800 Locust Street
International Collegiate Conference
The AMA Collegiate Conference brings together over 1,000 of the best and brightest marketing students and their faculty advisors for three days of career and leadership training, networking, and fun.
Apr. 03, 2008 - Apr. 05, 2008 New Orleans , LA, Sheraton New Orleans Hotel
Strategic Marketing Conference
Marketers today face a landscape of increased consumer control, market fragmentation, proliferation of new media channels, commoditization of products and services, globalization and profit chasing. Chief Marketing Officers cite "driving innovation" as one of their top three business priorities to get a jump on competition, provide value to customers and grow bottom-line revenue. Innovation does not just pertain to new
product development. It encompasses everything from unearthing meaningful customer insights to developing entirely new business models. Achieving a sustainable structure that enables innovation takes a strategic and holistic approach. And delivering a holistic consumer experience requires company-wide integration of innovation to provide the ultimate rewards of brand loyalty and advocacy.
Summer Marketing Educators' Conference
Join us in August for one of the largest annual gatherings of marketing academics, featuring the latest networking opportunities, special interest group sessions, a variety of competitive paper sessions and academic placement. Attend AMA’s Summer Marketing Educators’ Conference, and help drive the future success of marketing strategy and education.
Aug. 08, 2008 - Aug. 11, 2008 San Diego, CA, San Diego Sheraton