AMA Marketing Research Boot Camp™
Building solid marketing strategies in today’s competitive market is impossible without sound market research. The right market information can boost your sales, position your product more effectively, and help you speak more effectively to your audience.
Feb. 28, 2008 - Feb. 29, 2008 Boston,MA, The Batterymarch Conference Center Apr. 10, 2008 - Apr. 11, 2008 Washington D.C., Four Points By Sheraton Washington D.C. Downtown Apr. 22, 2008 - Apr. 23, 2008 Des Moines, IA, The Suites of 800 Locust Hotel
800 Locust Street
Applied Research Methods
The Applied Research Methods program complements the Marketing Research Core Body of Knowledge used in the Marketing Research Institute International's Principles of Marketing Research Program. Tutorials are categorized under four
categories: basic methods, tools, applications, or advanced applications in marketing research.
Apr. 14, 2008 - Apr. 16, 2008 New Orleans, LA, Loews Hotel
Managing Customer Loyalty AMA Training Series
Customer loyalty should be the most powerful weapon an organization has in its strategic arsenal. However, most companies do not understand loyalty or develop its potential. This two-day hands-on session will provide you with the information and tools to fully utilize customer loyalty.
Apr. 29, 2008 - Apr. 30, 2008 Scottsdale, AZ, Renaissance Scottsdale Resort May. 08, 2008 - May. 09, 2008 Philadelphia, PA, The Hub CityView May. 14, 2008 - May. 15, 2008 San Antonio, TX, Hyatt Regency San Antonio on the Riverwalk at Paseo Del Alamo Jun. 11, 2008 - Jun. 12, 2008 Seattle, WA, Hotel Monaco Seattle
Advanced Research Techniques FORUM
The ART Forum brings together leading researchers from academia and industry to exchange ideas and discuss new applications in marketing research. It provides an environment in which important issues and contrasting perspectives are considered as part of an intensive, two and a half-day program. This event covers a wide range of leading edge methodologies that are either emergent or actively employed in marketing research today.
Annual Marketing Research Conference
The Annual Marketing Research Conference is one of the AMA's largest and most popular professional development forums for the market researcher. This conference is designed to develop the researchers' scope through a variety of activities: intensive tutorial instruction (optional), provocative keynote presenters, concurrent sessions, presentations by leading research companies, as well as a variety of networking opportunities.
Mid- to Upper Level Market Research Executives
