Books on Ethics - American Marketing Association

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	Books on Ethics

ARC: Teaching: Texts: Ethics

areas: society: books

Andreasen, Alan R. (2001), Ethics in Social Marketing, Georgetown University Press [Journal of Public Policy & Marketing Book Review]

Kirk, Davidson, D. (2002), The Moral Dimension of Marketing: Essays on Business Ethics, American Marketing Association [Journal of Public Policy & Marketing Book Review (Scroll Down)]

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